With switching to a single reservation system, travellers may book flights on both Air India Express and AirAsia India via a single website. The procedure to combine AirAsia India with Air India Express is still continuing. The new company will concentrate on areas with high price sensitivity and leisure demand.
On March 27, the two airlines switched to a single, integrated bookings system, website, and customer service channels. According to a statement on Tuesday, this migration, which primarily entailed Air India Express moving to the systems used by AirAsia India, provides considerable capabilities and efficiency gains for the airline and customers.
The news comes three months after Air India Express and AirAsia India were put under the same CEO, and five months after AirAsia India was entirely bought by Air India. According to a press release, “Passengers are now able to make and manage reservations, as well as check-in to domestic and international flights operated by AirAsia India and Air India Express, on an entirely new integrated website airindiaexpress.com.”
According to the announcement, the two airlines will continue merging internal systems over the next months and ultimately, their regulatory and air operating permissions. The statement states that by adopting more of each airline’s best practises, systems, and routes, as well as granting greater economies of scale, the merging of Air India Express and Air India would deliver revenue, cost, and operational advantages.
In addition to enhancing connection between important domestic cities and Air India’s rapidly developing international network, the new Air India Express will concentrate on leisure-oriented and price-sensitive markets. The integration of the key reservations and customer-facing systems of Air India Express and AirAsia India represents a critical milestone in the Air India Group’s transformation path, according to Campbell Wilson, CEO and MD of Air India.
“This new Air India Express provides the Group a much stronger LCC (Low-Cost Carrier) platform, operating both locally and internationally utilising technology optimised for low-cost carriers,” he said. From 19 Indian cities, AirAsia India and Air India Express fly to 14 domestic and 19 overseas destinations, respectively. Air India, Air India Express, and a 50% share in the ground handling company Air India SATS Airport Services Pvt Ltd were all bought by Tata Group last year (AISATS). Air India, Air India Express, AirAsia India, and Vistara are the four airlines owned by the Tata Group.
