Older Apple products like the iPods and iPhones from the first generation have fetched high prices at auction. However, it is uncommon to see advertising being sold for $1,75,759, or almost Rs 1.44 crore, particularly handwritten ones. This is the exact price at which a Steve Jobs-written Apple ad from the RR auction was sold.
The advertisement, which was found by MacRumors, highlights the specifications and features of the Apple-1 computer as well as other details that Steve Jobs desired to include. $75 for a board including a manual. A genuine bargain,” said Steve Jobs in the advertisement. The paper used for the advertisement has Steve Jobs’ signature and the address of his parents, who founded Apple.
The first print advertisement for the Apple-1, which was published in the July 1976 issue of Interface magazine, matches this ad draft, according to MacRumors. Additionally, two Polaroid photos of the Apple were included in the sale by RR sale, along with a letter from Steve Jobs that said, “Fuzzy (photo) because camera wiggled.”
For those who don’t know, on April 11, 1976, Apple introduced the Apple 1, an 8-bit desktop computer. It is well known that Steve Wozniak and Steve Jobs each sold their individual possessions to raise money for this endeavor. The computer’s MOS6502 CPU clocked at 1MHz and had a starting price of $666.66. Notably, this desktop computer’s manufacture ceased on September 30, 1977, only a few months after Apple debuted the Apple-2.
Apple legacy gadgets have recently commanded high prices at auction, which has benefited both the auction houses and the owners of these devices. An Apple 1 computer that was first introduced in 1976 was auctioned off in 2019 for a staggering £3,71,000, or almost Rs 3.8 crores in today’s money.
Additionally, a first-generation sealed iPhone was auctioned this year for $63,356 (about Rs 53 lakh). This further demonstrates the brand value that Apple has been able to create and the persistent desire among collectors for antique Apple goods.
